Behind The Brand

We Are MODE

Est. 1989

A Family Beauty Legacy Since 1966

Our Story

Our Story

Bringing sparks of pleasure to your world

A splendid collection of fashion-driven intentional products to beautify and enhance your everyday blending the unexpected and the familiar, with an emphasis on vibrancy and authenticity.

Born in 1989, built upon a rare and rich beauty legacy with our expertise at the heart of each formulation, get to know why we do (and love) what we do.

A Family Passion

The Beginning

Get to know our founder and how his Nail Cosmetic invention of over 300 never-before-seen nail polish colors revolutionized and reshaped the beauty industry forever.

The Legacy
Stellar Potent Natural Ingredients

Our Ingredients

Potent Power

We believe makeup and skincare go hand-in-hand, that's why our superior performance beauty products begin with traveling the world to bring you the finest fruit oils, butters and essential botanical extracts — we've got the crème de la crème just for you.

Our Packaging

Stripped Bare

When it comes to our packaging we don’t believe in rules — we break them. Get to know why we've stripped the packaging down and baring it all.

Stripped Packaging

It's Noteworthy MODE

WWD
US Weekly
Woman's Day
Allure
Today Show
W Magazine
Good Housekeeping